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The Chuck Norris Effect: Taking on Fitness Like a Boss Lady

Feb 12, 2023

The Chuck Norris Effect: Taking on Fitness Like a Boss Lady
Ladies, it's time to put on your workout gear and channel your inner Chuck Norris. Yes, you read that right! The Chu...

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The Real Reason Why Women Over 40 Are the Forgotten Demographic

Feb 5, 2023

The Real Reason Why Women Over 40 Are the Forgotten Demographic
The demographic of women over 40 is often overlooked and underrepresented in advertising and marketing campaigns. Man...

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A Survival Guide for Midlife Women and Beyond

Jan 29, 2023

A Survival Guide for Midlife Women and Beyond
Midlife can be a challenging time for women. With the kids leaving the nest, career changes, and the physical and em...

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5 Reasons Why Worrying About Your Age is a Waste of Time

Jan 22, 2023

5 Reasons Why Worrying About Your Age is a Waste of Time
It's no secret that society puts a lot of pressure on women to look and feel young, but let's be real, worrying abou...

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The power of women over 50: why strength matters

Jan 15, 2023

The power of women over 50: why strength matters
As the population of women over 50 grows, it is increasingly important to understand the power of this age group. Not...

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What the Heck is a Master Athlete?

Jan 8, 2023

What the Heck is a Master Athlete?
If you’ve followed any competitive athletics before, you may have come across the term “Master Athlete”. I remember w...

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10 Beliefs Women Need to Let Go in 2023

Jan 1, 2023

10 Beliefs Women Need to Let Go in 2023
As midlife and beyond women we tend to hold on to beliefs we acquired over our life. In order to thrive in 2023, we n...

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10 Things You Should Know About Powerlifting Midlife

Dec 25, 2022

10 Things You Should Know About Powerlifting Midlife
You might think powerlifting is a sport for the young and spry, but don’t rule it out just because you’ve reached mid...

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7 Ways for Women to Live Agelessly 

Dec 18, 2022

7 Ways for Women to Live Agelessly 
Getting older might be a thing we can’t control, but that doesn’t mean you can’t live agelessly. There are some choic...

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14 Gift Ideas for the Older Ladies in Your Life Who Have Everything

Dec 10, 2022

14 Gift Ideas for the Older Ladies in Your Life Who Have Everything
We all have those people in our lives who are impossible to buy gifts for because they have everything they want or n...

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6 Tips When You’re Struggling to Stay Motivated

Dec 4, 2022

6 Tips When You’re Struggling to Stay Motivated
We’ve reached the time of year when it’s hard to stay in the game. Our schedules are full with holiday preparations a...

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Don't Wait for the New Year to Start a Fitness Journey. Do it Now.

Nov 20, 2022

Don't Wait for the New Year to Start a Fitness Journey. Do it Now.
We are at that time of year when it’s easy to lose sight of our goals that we set for ourselves earlier in the year. ...

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