International Women’s Day Is for Women Over 40, Too—And We’ve Got Receipts

I remember a time when the message to women over 40, 50, 60—hell, pick an age—was to start fading into the background. “Dress your age,” “act your age,” “maybe try a softer haircut.” Well, spoiler alert: We’re not doing that anymore. And if this past month alone has shown us anything, it’s that being a woman of a certain age is not about slowing down—it’s about taking center stage, breaking barriers, and redefining what it means to thrive.

International Women’s Day has always been about recognizing the contributions of women to society, but it’s about damn time we also give flowers to the women who are showing the world that midlife (and beyond) is just another word for prime time.

Hollywood’s A-List Women Over 50 Are Owning Award Season

Let’s start with entertainment, where the 2024 Oscar nominations sent a loud and clear message: Older women are not past their prime. Nicole Kidman, Marianne Jean-Baptiste, Pamela Anderson, Demi Moore, and Isabella Rossellini—these incredible women are not only up for major awards, but they’re proving that the industry’s obsession with youth is so last decade. Hollywood spent years sidelining women after they hit a certain age, but this year’s awards season? It’s a middle finger to that outdated idea.

Menopause Awareness Is Having Its Moment—And It’s About Time

And let’s talk about menopause. Because for way too long, it’s been treated like some shameful little secret that women just have to “deal with.” Well, not anymore. Yesterday’s Hottest Menopause Party was a massive, unapologetic celebration of women’s health, proving that the conversation is changing—and getting louder. Women are refusing to suffer in silence, and brands, media, and the medical world are finally taking notice. We’re seeing more education, more resources, and—imagine this—actual acknowledgment that menopause is not the end of the road, but a whole new beginning.

Joan McDonald, Lululemon, and the Future of Fitness

Then there’s Joan McDonald, the 78-year-old fitness influencer who just landed a Lululemon campaign last month. That’s right—no 20-something, no “aspirational” airbrushed athlete, but a strong, vibrant, powerhouse of a woman who proves that strength has no expiration date. Lululemon putting her front and center isn’t just a marketing move; it’s a wake-up call to the industry that real fitness isn’t about six-pack abs at 25—it’s about resilience, longevity, and embracing movement at every stage of life.

Recognizing Women of a Certain Age on International Women’s Day

This International Women’s Day, while we celebrate women’s achievements across all generations, let’s make sure we’re also recognizing the contributions of women of a certain age. The trailblazers who’ve been breaking ceilings for decades, the women proving that success doesn’t come with an age limit, and those redefining what it means to live fully, boldly, and unapologetically.

The best time to be a woman of a certain age? Right now. And we’re just getting started.